Portrait of Sonya the Red, Manager of Hotel California

romWhen my son was little, I told him stories of Sonya the Red, who rode through the sky on a chopped 8-valve Hog with ape handlebars, picking him up at night after his parents had fallen asleep.   We lived in Alaska at the time.  Red could be relied upon to come for him when the Northern Lights were out.

Dylan had to be careful when he went on escapades with Red because she would try to talk him into things that no sensible boy should do.  For example, she offered to take him to a tattoo parlor for his sixth birthday.   Sometimes they were chased by polar bears Sonya owed money to.   The vig was in salmon, and Dylan’s job was to throw them fish until they ate their fill and went away.

Red chewed Cougar snuff and wore Chanel Number Five, Goodwill evening gowns, and Harley-Davidson steel-toed boots.  She could cuss in several languages, including Chinese and Polar Bear, which sound a lot a lot alike.  Red smoked Montecristo No. 2 Cuban cigars and chewed Double Bubble gum at the same time.  Her breath was so pungent from eating fish and smoking cigars that when she popped her bubble gum flowers would wilt and clouds of mosquitos would fall out of the sky dead.

Red was the night manager of the 25-room Hotel California. She had a lot of pretty boys she called friends.  Normally, it was impossible to leave the hotel, but Red threatened to pop her gum and kill all the plants if they didn’t let her see her pajama-clad friend.  Dylan visited the Hotel California several times with Red.  He thought the people who stayed there were weird but interesting.  He especially liked Dylan Thomas, after whom he was named, and Jean-Paul Sartre, who wrote No Exit in room 32.




Serving a Great Institution in SMA


This year, I am handling the PR for the Academia.  We have updated the logo and developed a tagline, pulling the new look and feel through their marketing materials.

A process has been put in place to manage promotional activities. Publication venues have been contacted; we know deadlines and desired formats for all of them.  In addition to email blasts and facebook, we are in now in Que Pasa, San Miguel Events, Discover San Miguel and the Civil List.  We have brochures and posters in the Tourist Office, and posters are up at the Biblioteca, Juan’s Cafe, El Pato and several other locations in SMA.

The Academia’s facebook page has been brought back from the dead.  Our stats are looking good: Visits and Reach doubled in one wekk and the number of Engaged Users was up 400%.  We had 282 likes last week, up from almost nothing since the page was brought back.

The new website design is underway.  This week, I will begin training a young woman to take over management of the PR process.

Wherever I am is Home

I have encountered a lot of people traveling around the world these past four years. Most rewarding has been encountering myself and discovering who I am.  The gift has been a deep and permanent change in perspective.  To combine travel with food, art, music, and dance is to celebrate life. It’s not the destination that matters, it’s the change of scene and the discovery of unknown foods, unseen art, unheard music and new dances to learn.  Wherever I am is home.  I am a rich woman because I have many homes._DSC0488-Recovered.jpg